FRANKENJURA (DEU)

On Sunday 20th March, La Sportiva inaugurated a new mono-brand store in Frankenjura, a historical area for rock climbing in the south of Germany.

“Being present in Frankenjura is a source of great pride for us” comments Andrea Bonetto, ex Retail Manager of La Sportiva. "When we find ourselves having to identify new locations in which to open a store, our choice is based above all on the attractiveness that the place holds for fans of the discipline. And we are sure that the Frankenjura area is a reference point for all climbing enthusiasts, as well as being one of the most fascinating areas in all of Europe ".

Website: La Sportiva Store Frankenjura – Erlangen | BLOCKHELDEN | Klettern und Bouldern in Bamberg & Erlangen