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La Sportiva wins the Outdoor product of the year award with G2 SM


The new high mountain expedition boot developed in collaboration with Simone Moro wins the prestigious ISPO Award

Munich / Ziano di Fiemme, 29th January - A few days before the start of the winter sports trade fair in Munich, the jury which annually awards the "Oscars" of winter sports products to companies in the outdoor world, selected from over 455 products candidates, 53 to receive the prestigious ISPO Award while only six in total were nominated products of the year in their respective categories. It is with pleasure and pride that La Sportiva announces that the model G2 SM has been awarded the Product of the Year Award in the category absolute "outdoor". This boot takes its name from Simone Moro and his winter climbing expedition on Gashebrum II during which Simone, one of today’s strongest climbers and product tester and trusted collaborator of La Sportiva for over thirty years, wore the new product helping to develop the technical features that make it such a unique product on the market today. G2 SM is the new high mountain boot from the company of Ziano di Fiemme (Dolomites, Trentino) designed and produced in the company headquarters in Val di Fiemme where more than 230 people work daily on handcrafted processes of the highest quality. Furthermore G2 is the first boot of its kind to use the quick Boa double Closure System and perfectly combines performance, thermal insulation, protection and comfort in a double-shell product that completes the family of High Mountain products which includes the well known products Olympus Mons Evo and Batura 2.0 Gore-Tex, two flagship models of the made in Italy production by La Sportiva. In a special video, Simone Moro explains the birth of the project and his involvement in the development stages.  This video gives a sneak preview of the technical features of the mountain boot that mountain enthusiasts will find on the store shelves next winter.